by Klangoo | Dec 18, 2019 | Magnet for Publishers, Online Media
Collecting emails from your website’s visitors is crucial if you are looking to grow and cultivate your audience. But this is not an easy task, considering that very few people are willing to give out their information for no good reason. Building a list is one...
by Klangoo | Dec 11, 2019 | Magnet for Publishers, Online Media
For any news publisher, you know that a final, tedious part of the process is adding tags to your story before sending it out to the world. Traditionally, tags and keywords in articles have been used to help readers dig deeper into related stories and topics, and give...
by Klangoo | Dec 4, 2019 | Magnet for Publishers, Online Media
When people think content, they often think creative. But in reality, great content is a blend of both creativity and data. A data-driven content strategy is more efficient as it saves time, money, and effort by delivering the right content to the right audience at...
by Klangoo | Nov 27, 2019 | Guest Posts, Online Media
In today’s digital age there is an enormous amount of missed opportunity across marketing channels. If you have good content (SEO) and good outreach (a form PR), you will be able 10x the results if you improve the synergy between the two. Public Relations (PR), when...
by Klangoo | Nov 13, 2019 | Online Media, Personalized Recommendations
Algorithmic curation is now the most important factor when it comes to personalization and recommendations, and even more so when it comes to news websites. A recommendation system pretty much does a librarian’s job: if the librarian knows you well, they know...