Check Your Score – Online News Media KPIs Rated

Check Your Score – Online News Media KPIs Rated

News publishers, and specifically, Digital Media Officers have tons of data and analytics tools that they can use to measure “success”. Choosing the most important Key Performance Indicator (KPI) is not obvious to most without clear input from other...
Tag-based Vs. Topic-based Systems

Tag-based Vs. Topic-based Systems

For any news publisher, you know that a final, tedious part of the process is adding tags to your story before sending it out to the world. Traditionally, tags and keywords in articles have been used to help readers dig deeper into related stories and topics, and give...