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6 Creative Ways to Get People to Share Your Article

6 Creative Ways to Get People to Share Your Article

by Klangoo | Mar 27, 2019 | Audience Engagement, Magnet for Publishers, Online Media, Personalized Newsletter, Personalized Recommendations

Getting people to share articles is crucial to the success of news websites. Sharing increases the reach of the article as well as increasing the chances the article will get a backlink. Both help Google rankings as well as getting more eyeballs on the article and,...
SEO Readiness Checklist for Online News Publishers

SEO Readiness Checklist for Online News Publishers

by Klangoo | Mar 27, 2019 | Magnet for Publishers, Online Media

News publishers can’t ignore SEO, regardless of the strength of their content or brand. So, here is an SEO checklist customized specifically for online news publishers. SSL Encryption SSL encryption involves securing the transmission of data between your servers and...
Does Google AMP Help In Improving Online Engagement and Customer Acquisition?

Does Google AMP Help In Improving Online Engagement and Customer Acquisition?

by Klangoo | Mar 19, 2019 | Audience Engagement, Online Media

Google AMP AMP stands for Accelerated Mobile Pages, and it is an open source platform that allows content to be delivered almost instantaneously, with the goal of creating the smoothest, seamless experience for the viewer. AMP format pages are in essence stripped down...
The Importance of Google AMP for Online News Publishers

The Importance of Google AMP for Online News Publishers

by Klangoo | Mar 15, 2019 | Audience Engagement, Magnet for Publishers, Online Media

Google has been on a mission, almost since the day it launched, to do things on the internet quickly. This means ensuring its own products are fast, but its recent mission has also included making the whole internet faster, including your website. This is the goal of...
Why You Should Be Using A.I. for Audience Acquisition & Engagement.

Why You Should Be Using A.I. for Audience Acquisition & Engagement.

by Klangoo | Mar 1, 2019 | Audience Engagement, Magnet for Publishers, Online Media, Personalized Newsletter

Artificial Intelligence (A.I.) is the hottest topic in almost any industry now. In this post, I will discuss some of the A.I. tools that help in solving direct pain points in the online news/publishing industry. What I would list first are time saving tools –...
Online News Video Strategies That Worked

Online News Video Strategies That Worked

by Klangoo | Nov 8, 2018 | Magnet for Publishers, Online Media, Personalized Recommendations

The past two years, and more specifically 2016-2017, witnessed the rise and “fall” of the “pivot to video” strategy for online news publishers. It goes without saying that videos: are more attractive than text => Higher CTR/PageViewsengage visitors longer =>...
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