by Klangoo | Feb 19, 2020 | Audience Engagement, Magnet for Publishers, Online Media
You’ve done all the work: professional and attractive website, fast loading speed, and great content. But somehow, you just can’t get your visitors to actually subscribe. This is especially true for media companies, particularly newspapers. We know this...
by Klangoo | Jan 15, 2020 | Audience Engagement, Magnet for Publishers, Online Media
Google Analytics (GA) is by far the most used, go-to analytics tool for websites. It is key to understanding KPI’s such as Pageviews, Unique Visitors, Bounce Rate etc. but it remains generic for general online presences such as e-commerce companies or corporate...
by Klangoo | Oct 16, 2019 | Audience Engagement, Magnet for Publishers, Online Media
Next time you’re online, pay attention to which headlines draw your attention (like the one you clicked on to read this). Chances are you’ve been sucked in by clickbait at some point even if you were annoyed by it – and that’s exactly what it is designed for. Is...
by Klangoo | Oct 2, 2019 | Audience Engagement, Magnet for Publishers, Online Media
AI is not just good for your online news website; it’s a must. While AI does a lot of good in our modern world, there comes, of course, a lot of negative sentiment along with it. Many people assume that the jobs that humans now do will be taken over by machines. The...
by Klangoo | Sep 11, 2019 | Audience Engagement, Online Media
Facebook Instant Articles (IA) is a mobile publishing format that enables news publishers to distribute articles to Facebook’s app that load and display up to 10 times faster than the standard mobile web. So, what’s all the hype about? Well, when you hear what some of...
by Klangoo | Aug 28, 2019 | Audience Engagement, Follow Alerts, Magnet for Publishers, Online Media
In an effort to encourage users to create better content, as well as minimize the power of influencers and the bogus spam “Likes” they purchase to inflate their value to brands, Instagram and other sites are pursuing the removal of the number of “Likes”...
